Floral Power (Dresses) – Casual to Formal


We associate stereotype image with not just humans but with clothes as well.

Today we are going to discuss stereotyping of a particular pattern “Floral”

The moment we think Floral dresses,  casual outings or brunches is what we can think of. We think of whites and peaches, we think of beaches and romantic gateways. Floral prints are naturally adapted from nature and because we associate flowers with softness, we associate floral prints in no business environments.

However one thing we forget is flowers are equally strong, we use flower placements on the most formal occasions.

Similarly, floral dresses can be used in business formal and social formal as well.

Wear spaghetti straps, fit and flare, shift styles for casual days and wear A-line, sheath dresses for semi-casual or formal occasions.

Whether the dress is a formal or causal is also dependent on the length of the dress, the size of the floral print and their placing on the garment, fabric, and style of garment.

1. A georgette polyester floral print dress will be casual, and for fabrics like wool/ cotton/linen/silk blend are business-like.

2. The sleeves of business dresses have to be half or 3/4th, in a not so formal business environment sleeveless is also fine. the moment the floral dress has strappy sleeves or halter it is a summer beach dress.

3. Straight fit or Aline is formal as opposed to a fit and flare dress.

4. Business formal floral dresses with have conservative hemlines and will be at least knee length or below.

5. The floral print and placement will be small to medium in business outfits.

Few examples below



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Jainee Gandhi is an accomplished and acclaimed senior Image consultant who operates under her firm Imagedge Academy. Head hunter to head turner… A classy personal shopper… Bringing Indian wear back to corporates… One of the very few Senior Certified Image Professionals in Asia… A celebrated and highly featured Image coach… Mentor for budding Image consultants… There are many phrases that have been used to describe her work in the last half a decade… But what she really is, is a person who has a passion to get every individual portray their best authentic image – with a focus on appearance – for more often than not there is nothing more powerful than the impression of the first look. Her motto is “Refuse to be unseen”. Jainee believes in a holistic way of Image makeover for her clients and image professionals. She believes that “Style has to be inclusive of all age, size, color, restrictions of any sorts will limit clients in a box and not let them explore their true worth.” She has established a few offerings in this space www.ImagedgeAcademy.com, The Indie Attire, Master Class for Image Consultants, StylingReDefine.com– a unique blog to simplify styling.

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